Issue 91: All about Split Testing

Issue 91: Split testing

Welcome to another issue of Convert – the magazine dedicated to email marketing. This week, we’ve got some tenuous metaphors, stomach-churning imagery and lots of helpful information about split testing. If you can never quite decide whether A or B …

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What is Split Testing?

Split testing for non-nerds

What’s better – my dog or my cat? What’s better – my natural hair or my new ginger wig? What’s better – Convert Magazine or any of its subpar rivals? (though the answer to that one is pretty obvious) If …

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